I was in the jewelry business 10 years ago so I feel as if I am qualified to attest to the quality of this business. I went there 3 weeks ago to sell gold, after trying other cash for gold locations in lake forest. I was pleased to see they put their best foot forward and did not try to insult my intelligence by offering me a low price. This immediately increased the amount of respect I had for them. The service was fast and friendly. We even chatted about the gold pawn industry as I had some experience in it in the past. Great to know that there is an honest cash for gold store in Lake Forest